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Home > Archives > Vol 7 (1991)

Table of Contents

Articles

Hubungan Agensi-Pengiklan: Masalah dan Kriteria Pemilihan Agensi Pengiklanan oleh Pengiklan Mohd Helmi Abd Rahim, Mohd Khusairi Yahya

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Keperluan, Pencarian dan Kegunaan Maklumat: Implikasi Terhadap Strategi Komunikasi Kesihatan Samsudin A. Rahim

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Masalah-Masalah Pemasaran Buku Dewan Bahasa dan Pustaka Hamedi Mohd Adnan

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Membudayakan Kecemerlangan Dalam Penyampaian Khutbah: Satu Kajian Kes di Negeri Pahang Darul Makmur Hj Mohd Fadzilah Kamsah

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Penentu Agenda: Sumber, Media atau Publik? Chan Chee Keong

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Prestij Pekerjaan di Malaysia: Satu Tinjauan Awal Syed Arabi Idid

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Court-Made Communication Policies: The West German Experience Wolfgang Hoffman-Riem

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"Dadah" Is Death: A Burkean Analysis Fuziah Kartini Hassan Basri

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The Ant in the Circle: Deterritorializing Communication Research Ahmad Murad Merican

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Towards a Theoretical Understanding of Telecommunication Policy in the Third World Rohan Samarajiwa

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Book Review: Cultural Orientation: An Approach to Understanding Intercultural Communication Latiffah Pawanteh